Actor Alia Bhatt has been appointed as the global ambassador for luxury fashion brand Gucci, becoming the first Indian to represent the esteemed Italian brand worldwide. As per a report, Bhatt is set to make her inaugural appearance as Gucci’s newest global ambassador during the upcoming Gucci Cruise 2024 show, scheduled to take place in Seoul in the following week.
The brand shared pictures of Bhatt on its Instagram profile with the caption, “Alia Bhatt is the House’s newest Global Brand Ambassador. To mark the occasion, the actress, producer, and entrepreneur was captured with the Gucci Bamboo 1947 bag.”
The actor also took to the social media platform to reshare the pictures with the caption, “I’m honored to represent the house of Gucci not only in India but at a global stage. Gucci’s legacy has always inspired and intrigued me and I’m looking forward to the many sartorial milestones we create together”.